Jani-King Enters Official Marketing Relationship with PGA TOUR
Jani-King
International, the world’s largest commercial cleaning
franchise company, has become an official marketing partner of
the PGA TOUR through a three-year agreement that was announced
today.
Jani-King has received rights as the “Official
Cleaning Company of the PGA TOUR and Champions Tour” within
the commercial cleaning services category. As such, Jani-King
will be able to use both logos in conjunction with promoting the
official designation and create TOUR-themed sales incentive
programs for its franchisees.
Additionally, the TOUR will
integrate Jani-King’s cleaning services into its facilities
where possible, including its headquarters, PGA TOUR Productions
and Tournament Players Clubs. The TOUR also will assist Jani-King
with opportunities to service tournaments on the PGA TOUR,
Champions Tour and Nationwide Tour.
“We are very pleased to
enter this partnership with Jani-King, which is recognized as one
of the leading franchise brands in the world,” said Tom
Wade, the PGA TOUR’s Chief Marketing Officer. “Jani-King
not only is an outstanding company, but it provides a service
that obviously ties to the needs of the PGA TOUR, our own
facilities and to our tournaments.”
“We are excited to
begin our relationship with the PGA TOUR, which not only
associates itself with the best golfers in the world, but also
many of the most successful companies in the world,” said
Jerry Crawford, President of Jani-King International, Inc.
“The PGA TOUR offers an exciting product and our cleaning
services match perfectly to the needs of its audience and
partners.”