Jani-King Gulf Coast Ops Team
Servicing a customer is a part of every purchase and interaction with internal and external contacts. It can last just a few seconds or many hours. So if we all do it and experience it every day in almost everything we do, why isn’t good customer service the norm?
We all have stories about when we were treated exceptionally well or extremely poorly. We tend to share these extraordinary stories with others. We all know that word of mouth marketing can be the absolute best advantage, or the worst drawback for a company.
Warren Buffett said it best:
It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.
The seven best practiced examples are:
1. Encourage face-to-face dealings
2. Respond to messages promptly & keep your customers informed
3. Be friendly and approachable
4. Have a clearly defined customer service policy
5. Attention to detail
6. Anticipate your client’s needs & go out of your way to help them
7. Honor your promises
Customer service, like any aspect of business, is a practiced art that takes time and effort to master. All that is need to achieve this is to stop and switch roles with the customer. What would you want from your business if you were the client? How would you want to be treated? Treat your customers like your friends and they’ll always come back.